Sports Nutrition Market Will Reach USD 78.3 Billion by 2030
Sports Nutrition Market Will Reach USD 78.3 Billion by 2030
Blog Article
The global sports nutrition market is experiencing significant growth, with projections indicating it will reach USD 78.3 billion by 2030, expanding at a compound annual growth rate (CAGR) of 8.2% during this period. This growth is largely driven by increased demand from the sports sector, a rising focus on enhancing physical health, greater participation in sports and physical activities, and an uptick in competitive sporting events worldwide.
In recent years, sports supplements have accounted for over 52.0% of the market's revenue share. This surge is primarily due to the growing consumption of protein supplements, such as whey protein, among athletes and fitness enthusiasts. The availability of various plant-based protein options—including pea, soy, rice, spirulina, hemp, and pumpkin seed—at retail platforms like Amazon and Walmart is further fueling sales in the sports nutrition sector.
Among product categories, post-workout supplements have captured the largest revenue share, exceeding 34%. These supplements offer multiple benefits, including muscle recovery, enhanced muscle growth, assistance in regaining fitness levels, and maintenance of lean muscle mass. Growing awareness of their advantages has contributed to the rising popularity of post-workout products like branched-chain amino acids, glutamines, and casein.
While sports nutrition is often associated with elite athletes, the primary consumer base consists of adults aged 18-64. An increasing number of fitness-conscious individuals, particularly working women, are driving demand for these nutrition products.
The brick-and-mortar segment dominates the market, accounting for over 70.0% of revenue. This is attributed to the wide range of sports nutrition products available, along with loyalty programs and personalized service. However, online sales are rapidly increasing, accelerated by trends stemming from the COVID-19 pandemic.
North America currently leads the market, representing more than 35.0% of revenue. The region's high demand for supplements, coupled with a strong emphasis on health and wellness, is driving its growth. The United States, in particular, benefits from a large number of fitness clubs, underscoring the importance of nutrition in physical fitness.
Conversely, Europe is anticipated to experience notable growth due to increased participation in sports and initiatives from both public and private organizations.
Overall, sports nutrition is reshaping the approach to fitness, performance, and overall well-being. With the market poised for continued expansion in the coming years, now is an opportune time to engage with the world of sports nutrition. The increasing demand from the sports sector, heightened focus on physical health, greater participation in sports and physical activities, and the rise in competitive sporting events worldwide are key factors driving market growth.
Source: P&S Intelligence